How do you take advantage of AI and get the most of Drupal's content management system? Are there any Drupal 8 AI modules and tools that you could incorporate into your website and... get the most of both worlds?
The best of Drupal as a reliable content repository and of a:
- chatbot
- virtual assistant or another type of conversational interface
Or maybe you want to implement AI to boost the various content workflows happening on your website:
- content that needs to be served to various markets (and thus translated into... various languages)
- user-generated content that needs to follow a certain editorial guideline (e.g. "adding alternative text to images")
- content experiences that need to be tailored to each user's activity on your site
Nothing easier.
There are at least 7 different modules in Drupal to help you inject AI capabilities into your website:
1. What Are the Biggest Advantages of Artificial Intelligence in Drupal?
How does building AI integrations on top of your Drupal website translate into benefits? Strong, clear benefits...
Well, it all bubbles up to the user experience and to your team's efficiency:
- you create and deliver more personalized experiences for your website visitors
- you streamline and automate your team's content and marketing workflows
- you get to boost your targeted marketing efforts
- you provide more engaging user experience, as well, incorporating smarter features into your Drupal site
2. Build a Drupal Chatbot Fast with 2 Drupal 8 AI Modules
Thinking about delivering a more user-centric experience on your website? Then you must be wondering how you can implement an AI-powered conversational interface in Drupal, right?
You'd then be using Drupal for front UI, content management, user admin...
Source: Drupal Camp Pune
It's simple:
There are 2 dedicated AI modules in Drupal that help you create a chatbot in no time:
2.1. Chatbot API
Let take this scenario:
You want your "Drupal headless" setup to share content across an entire ecosystem of services: Facebook bot, Dialogueflow, Amazon Echo... Yet, you dread the idea of writing custom code for every single chatbot/personal assistant in this ecosystem.
How do you streamline your content serving efforts? How can you write your code once and... have your content shared with all your target chatbots and?
You install Chatbot API.
It will intermediate the integration of all those services into your Drupal website. And it will ensure that data gets served across the whole network of chatbots.
2.2. Drupal Chatbot
Another useful module to use if you consider creating a chatbot on Drupal data.
Here's how it works:
It enables you to set up a voice and text-based bot to interact with your website visitors. One that acts as a layer between Drupal and the NLP agent.
You get to choose the block where you want it enabled and to add various functionalities, as well: Latest Article Search, Latest Pages, Top Rated Pages...
3. Implement a Virtual Assistant with Decoupled Drupal Commerce
What if you want to take the eCommerce experience on your online store to a new level? To turn it into a... conversational eCommerce experience?
How? By integrating a Drupal virtual assistant into your website.
Nothing easier:
You connect a bot to decoupled Drupal Commerce.
Bot Frameworks + Decoupled Drupal Commerce APIs + NLU = A Conversational Interface for your eCommerce website.
Since Drupal:
- puts a whole collection of APIs at your free disposal (being API-first)
- provides you with the Commerce Cart API module to leverage
... storing content (and product details) and interacting with shopping carts in Drupal Commerce becomes particularly easy.
And here's how your Drupal Commerce-powered bot would work:
- it will trigger "review cart" and "add to cart functionality" via message-based interactions
- it will unblock search and "explore the products" functionality by connecting itself to the Drupal Commerce APIs
4. Create Personalized Experiences with Drupal Machine Learning
Personalization is the norm these days.
To serve content tailored to your customers' past activity (what they shared, what content they searched for...) and their profiles.
And for doing it right, you need to incorporate machine learning techniques into your Drupal website.
"Is it possible to do that?"
Of course. And here are just 2 Drupal 8 AI modules that you can tap into for personalizing the web content experience that you provide your site visitors with:
4.1. Acquia Lift Connector
Take it as a convenient 2-in-1 tool at hand: customer data & content.
This way, you get to streamline your content personalization efforts. To scale and share user-tailored experiences across an entire infrastructure of channels and devices.
It'll "equip" your marketing campaign with all the powerful features you need: behavioral targeting, real-time audience segmentation, A/B testing...
In a nutshell, what this module does is connect your Drupal site with the Acquia Lift personalization tool...
4.2. Azure Cognitive Services API
The go-to module if you consider "injecting" intelligent features — speech, facial and vision recognition, speech and language understanding — into your Drupal website or app.
Your development team can just tap into the machine learning APIs exposed and... turn them into machine learning functionalities to be incorporated into your Drupal application.
Source: Drupal.org
It's a package of 4 different AI modules, in fact:
- Face API Module
- Emotion Recognition API Module
- Computer Vision API Module
- Azure Text Analytics API Module
The last one, for instance, triggers advanced natural language processing on raw text.
This translates into 3 key features: key phrase extraction, sentiment analysis, and language detection.
5. Streamline Your Workflows with 2 Drupal Intelligent Content Tools
One of the biggest advantages of artificial intelligence is that of streamlining (and automating) your in-house workflows.
Your content and marketing ones...
So, how do you inject "efficiency" into your Drupal content and marketing teams' various workflows? You integrate these 2 Drupal 8 AI modules into their work.
5.1. Automatic Alternative Text
What if you could implement AI capabilities into the process where users upload their own content?
Just ponder on this scenario for a while:
You can include "Add alternative text images" into your set of editorial guidelines, but you can't expect users to follow them, as well, when they upload content, right?
And that's what you have the Automatic Alternative Text module for.
Source: Drupal.org
It describes the image that the user uploads. In one sentence.
It generates more than one description for the same image, actually...
Furthermore, it ships with features like:
- detecting mature content
- identifying faces in a given image
- determining the prevailing colors
5.2. Cloudwords for Multilingual Drupal
Another one of those Drupal intelligent content tools that you should turbocharge your team's workflow with.
Just put yourself into one of your marketers' shoes:
He/she has to deliver content (lots of it) to an entire ecosystem of markets, in various languages.
And delivering localized, consistent content experiences at a global scale does take plenty of resources...
What this module does is automate the entire content delivery and management process:
Just select the piece(s) of content that you'll need to localize and let Cloudwords serve it at high speed, to all your target markets.
The END!
And these are but 7 of the Drupal 8 AI modules at your disposal for injecting artificial intelligence capabilities into your website/app.
Have you implemented any AI integrations in Drupal 8 so far? Any chatbots or maybe AI-powered tools for personalizing the content experience on your website?
What other types of AI modules would you like to find in Drupal?
Photo by Franck V. on Unsplash
