A Drupal 7-based fan community website for the Toronto Raptors' supporters that delivers... unique fan experiences in the form of exclusive content.
Various types of content:
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special offers
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insider-exclusive contests
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latest news
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short clips
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fan-generated content
Interactive exclusive content meant to:
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bring the fans closer to their supported Toronto basketball team
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inform, entertain and engage them
Our client — Maple Leaf Sports & Entertainment (MLSE) — worldwide-famous already for constantly reinventing the fan experience, assigned us with two main tasks:
- to ensure that the content provided on their new fan site would be seamlessly served across multiple user devices
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to handle the site's integration with all the third-party services and apps that content would be retrieved from
Requirements which, once met, would help them achieve their main goal: growing the team's fan base by delivering supporters an array of unique experiences beyond the playing field.
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developed the fan-community site from scratch, in Drupal 7; first, we built the custom architecture, then we developed and implemented all the needed components
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managed to synchronize content between the Vimeo account and Drupal; the implemented solution is a forced manual update (purge all/fetch all feature)
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integrated the website with Vimeo platform services; video content now gets pulled, directly from its source, via API
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integrated it with the Janrain CIAM platform; the website now leverages a common user database, accessed by various MLSE applications and services
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configured the Janrain workflow to be used on a multisite setup; this way, specific fields of the global Janrain user data object can get easily retrieved and updated
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implemented token sign-in validation from a mobile application: users can migrate, with a single click login, from the fan site to the mobile app