“The Google search box is great when you’re looking for a specific answer, but there are also moments when you just want to catch up on the latest for topics of interest.“ (Tamar Y…

Diagnosis before treatment, right? Rushing in to optimize your website, to give it a major boost in SERPs, without having first properly determined which are its “sore points” is l…

Users now think twice before sharing their data. 64% of consumers have avoided products or services due to data privacy concerns. Protecting data privacy has never been so imperati…

To Shopify or not to Shopify? And why shouldn't you? It's an all-in-one, turn-key shopping cart solution after all: it takes care of all there's needed for your store to run smooth…

Website personalization takes into account that users have different motivations, devices, locations and time constraints. With current technology, marketers can now gather specifi…

Did you see this coming? 2016 was, undoubtedly, the year when chatbots ruled over the digital landscape. When all the “players” in the arena rushed to jump on this mega-trend and t…